Branding and tone of voice
Your brand's voice could well be the first thing your audience ever hears from you. It needs to represent you through and through, and give them a taste of what they're going to get.
I'll help you make a great first impression.
Great copy will bring all the boys [visitors] to the yard [your website].
I'll make it unstoppable with words that get visitors sticking around - and make search engines recommend you first.
Big ideas bring in the big bucks, but they need the right words to represent them.
I'll take that big idea and put it into a line that people will remember.
Pop it on a billboard, pop it on a taxi, pop it on Instagram: it'll look good anywhere.
COPY WITHOUT A CATEGORY
Boilerplate descriptions to reel people in. Social media copy to interrupt their scrolling. Scripts, blogs, proofreading, paid ads, puns.
Wherever they're going and whatever form they're in, I'll write personality-packed words that speak in your voice and make people want to hear more.
Take it from anyone but me
ASH BILLINGHAY, SENIOR COPYWRITER
"A naturally talented copywriter, Poppy shows a talent for her craft that is rare to find and impossible to teach. Just as gifted at coming up with ideas as she is at executing them, she’s a joy to work with and given the opportunity, I’d do it again in a flash."
NATHAN BICKERTON, CONTRIBUTOR @ vice
"Poppy makes writing copy look effortless. But we all know it isn’t. I worked alongside Poppy on a large number of international household brands and every piece of writing, no matter how dull the topic, was polished-perfect, slick, and sexy. One of the finest writers I’ve ever met."
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"Finding a copywriter that compliments a designer so well is hard to come by, but working with Poppy is a joy and she nails the brief every single time. She's highly skilled and has an exciting future ahead. I look forward to all future projects that I get the pleasure of working on with Poppy. "